[{"data":1,"prerenderedAt":244},["ShallowReactive",2],{"story-29720-cn":3},{"id":4,"slug":5,"slugs":5,"currentSlug":5,"title":6,"subtitle":7,"coverImagesSmall":8,"coverImages":9,"content":47,"questions":48,"relatedArticles":64,"body_color":242,"card_color":243},"29720",null,"Threads vs X: Mobile Marketing Revolution for Sellers","- 141.5M Daily Mobile Users Reshape Social Commerce Landscape",[],[10,11,12,13,14,15,16,17,18,19,20,21,22,23,24,25,26,27,28,29,30,31,32,33,34,35,36,37,38,39,40,41,15,42,43,44,45,46],"https://routenote.com/blog/wp-content/uploads/2025/01/Threads-app-icon-with-Instagram-colors-background-600x300-1-ezgif.com-webp-to-jpg-converter.jpg","https://i0.wp.com/innovation-village.com/wp-content/uploads/2025/11/threads.png?fit=750%2C400&ssl=1","https://quasa.io/storage/images/news/PNQRPLlfjKkaMtwh7Lvg7o4UXD1NsA93QMHz4EZl.jpg","https://9to5google.com/wp-content/uploads/sites/4/2023/07/Threads-Meta-23.jpg?quality=82&strip=all&w=1600","https://dataconomy.com/wp-content/uploads/2026/01/Threads_mobile_users_top_X_reaching_141.5_million.jpeg","https://i.cdn.newsbytesapp.com/images/l46020260119094339.jpeg","https://www.pymnts.com/wp-content/uploads/2026/01/Threads-vs-X1.jpg?w=457","https://www.gamereactor.eu/media/forum/eu/479253_63.jpg","https://www.filmogaz.com/uploads/images/202601/image_870x_696e3e0e85188.webp","https://media.assettype.com/analyticsinsight/2026-01-19/u6l15si6/top-tech-news-19.01.jpg?w=1200&h=675&auto=format%2Ccompress&fit=max&enlarge=true","https://unn.ua/_next/image?url=https%3A%2F%2Funn.ua%2Fimg%2F2026%2F01%2F19%2F1768808854-2266-large.webp&w=720&q=75","https://mezha.net/wp-content/uploads/2026/01/19/threads-by-meta-surpasses.webp","https://cdn.prod.website-files.com/6748a0499432e81f3a029ef8/696e520aa4a67735ece03ce3_threads-meta-logo-on-smartphone-hand.jpg","https://www.filmogaz.com/uploads/images/202601/image_870x_696e4ef7bc618.webp","https://www.findarticles.com/wp-content/uploads/2026/01/threads_overtakes_x_in_daily_mobile_users_edited_1768828502.png","https://images.unsplash.com/photo-1688678991318-b6949e7d26ab?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3wxMTc3M3wwfDF8c2VhcmNofDJ8fHRocmVhZHN8ZW58MHx8fHwxNzY4ODM0NzYyfDA&ixlib=rb-4.1.0&q=80&w=2800","https://i.gzn.jp/img/2026/01/19/threads-x-daily-mobile-users/00_m.jpg","https://blog.tipranks.com/wp-content/uploads/2026/01/shutterstock_2326622935-1-750x406.jpg","https://9to5mac.com/wp-content/uploads/sites/6/2026/01/Grok-CSAM-controversy-intensifies.jpg?quality=82&strip=all&w=1600","https://platform.theverge.com/wp-content/uploads/sites/2/chorus/uploads/chorus_asset/file/24774110/STK156_Instagram_threads_1.jpg?quality=90&strip=all&crop=0,0,100,100","https://m-cdn.phonearena.com/images/article/177449-wide-two_1200/If-youre-still-on-X-youre-becoming-the-minority-at-least-on-mobile.jpg","https://images.macrumors.com/t/dtjLw-gXvsdSTIMQnsz4esDVhSw=/400x0/article-new/2023/07/instagram-threads-app.jpg?lossy","https://images.complex.com/complex/image/upload/c_crop,h_1080,w_1920,x_0,y_0/g_xy_center,x_960,y_540/v1768853335/sanity-new%2Fthreads_fclyja","https://helios-i.mashable.com/imagery/articles/05iMbrevgx8XXS5XkJZVcev/hero-image.fill.size_1248x702.v1768819572.jpg","https://www.macobserver.com/wp-content/uploads/2026/01/Mobile-Users-Are-Spending-More-Time-on-Threads-Than-X.jpg","https://www.androidheadlines.com/wp-content/uploads/2023/07/Threads-Logo-3-AH-1420x799.webp","https://www.geo.tv/assets/uploads/updates/2026-01-19/645977_6148653_updates.jpg","https://i0.wp.com/raillynews.com/wp-content/uploads/2026/01/metas-threads-exceed-x-in-number-of-users-DMp3KB7u.jpg?resize=678%2C381&ssl=1","https://sm.mashable.com/t/mashable_sea/article/t/threads-ha/threads-has-overtaken-x-in-daily-users-but-only-on-mobile_1wey.1248.jpg","https://img.mezha.ua/mezhaprod/images/doc/1/6/292167/1662f7e5443c57165b31090a5c380bec.jpeg?w=680&q=90","https://novyny.live/cdn-cgi/imagedelivery/4_JwVYxosZqzJ7gIDJgTLA/70e3645a-f597-4ced-d440-5fe5c0e35600/16x9","https://dev.ua/storage/images/39/67/87/29/derived/2568227cfee5ef82c2b2c6b5f36f4b9b.jpg","https://d.ibtimes.co.uk/en/full/1724200/meta-threads.jpg?w=736&f=e66c2ab256f56973896810fff621a695","https://www.findarticles.com/wp-content/uploads/2026/01/threads_edited_1768830841.png","https://finance.coin-turk.com/wp-content/uploads/2026/01/Meta-004-5-860x573.png","https://cdn.technobezz.com/c/Threads_c4629abdac.png","https://images.moneycontrol.com/static-mcnews/2024/08/20240816103434_Threads.jpg?impolicy=website&width=1600&height=900","The emerging social media battleground between **Threads** and **X** presents critical opportunities for cross-border e-commerce sellers. **Meta's strategic platform integration** has propelled Threads to 141.5 million daily mobile users, surpassing X's 125 million, signaling a transformative moment in digital marketing ecosystems.\n\n**Key Strategic Implications for Sellers:**\nThreads' rapid mobile growth, powered by Instagram's massive user base, creates unprecedented marketing channels for visual, community-driven brands. The platform's cross-platform synergy allows sellers to leverage existing social graphs, reducing customer acquisition costs and expanding global reach. Unlike traditional standalone platforms, Threads offers seamless user migration and integrated promotional capabilities.\n\n**Market Dynamics Breakdown:**\n- Mobile Users: Threads (141.5M) vs X (125M)\n- Web Traffic: X dominates with 145.4M daily visitors\n- US Market: X's mobile presence halved, Threads gaining ground\n- Total Daily Users: Approximately 150M across both platforms\n\n**Seller Actionable Insights:**\n1. Prioritize visual, engagement-driven content strategies\n2. Explore Threads' integrated marketing potential\n3. Develop cross-platform content distribution models\n4. Monitor platform user migration trends\n5. Invest in community-building content approaches\n\nThe platform shift underscores the volatile social media landscape, emphasizing the critical need for sellers to diversify digital communication and marketing strategies. Emerging platforms like Threads represent not just communication channels, but sophisticated marketing ecosystems with direct e-commerce potential.",[49,52,55,58,61],{"title":50,"answer":51,"author":5,"avatar":5,"time":5},"Should sellers abandon other social media platforms?","No, sellers should adopt a diversified platform strategy. While Threads shows promising growth, maintaining a presence across multiple social media channels remains crucial for comprehensive digital marketing effectiveness.",{"title":53,"answer":54,"author":5,"avatar":5,"time":5},"What are the key marketing opportunities on Threads?","Key opportunities include visual storytelling, community engagement, low-cost user acquisition, and leveraging Instagram's existing social graphs. Brands with strong visual content and community-driven strategies can particularly benefit from Threads' integrated marketing approach.",{"title":56,"answer":57,"author":5,"avatar":5,"time":5},"How significant is Threads' mobile user growth?","Threads has achieved 141.5 million daily mobile users, surpassing X's 125 million. This represents a significant shift in mobile social media dynamics, offering sellers a potentially more engaged and accessible marketing platform.",{"title":59,"answer":60,"author":5,"avatar":5,"time":5},"How can e-commerce sellers leverage Threads for marketing?","Sellers should focus on creating visually engaging, community-driven content that leverages Instagram's existing user base. Develop integrated marketing strategies that span both platforms, utilizing Threads' seamless cross-platform capabilities to expand reach and reduce customer acquisition costs.",{"title":62,"answer":63,"author":5,"avatar":5,"time":5},"What makes Threads different from traditional social media platforms?","Threads offers unique cross-platform integration through Meta's ecosystem, allowing sellers to tap into Instagram's massive user base. Unlike standalone platforms, it provides seamless user migration, integrated promotional tools, and a more interconnected marketing approach.",[65,70,74,78,82,86,90,94,98,101,105,110,114,118,122,126,130,134,138,142,146,150,154,158,162,166,170,174,178,182,186,190,194,198,202,206,210,214,218,222,226,230,234,238],{"id":66,"title":67,"source":68,"logo":30,"time":69},260173,"If you're still on X, you're becoming the minority (at least on mobile)","https://www.phonearena.com/news/if-youre-still-on-x-youre-becoming-minority-at-least-on-mobile_id177449","2天前",{"id":71,"title":72,"source":73,"logo":17,"time":69},260195,"I got it right about Threads vs Twitter/X","https://www.gamereactor.eu/blogs/jonas/445573/I+got+it+right+about+Threads+vs+Twitter-X/",{"id":75,"title":76,"source":77,"logo":10,"time":69},260172,"Threads reportedly overtakes X on mobile daily users","https://routenote.com/blog/threads-overtakes-x-daily-users-mobile/",{"id":79,"title":80,"source":81,"logo":12,"time":69},260194,"Threads Surpasses X in Mobile Daily Users: The Rise of a \"Progressive Twitter\" Alternative","https://quasa.io/media/threads-surpasses-x-in-mobile-daily-users-the-rise-of-a-progressive-twitter-alternative",{"id":83,"title":84,"source":85,"logo":33,"time":69},260175,"Threads has overtaken X in daily users, but only on mobile","https://mashable.com/article/threads-x-daily-mobile-users",{"id":87,"title":88,"source":89,"logo":16,"time":69},260197,"Meta-Owned Threads Overtakes X in Daily Mobile Usage","https://www.pymnts.com/news/social-commerce/2026/meta-owned-threads-overtakes-x-in-daily-mobile-usage/",{"id":91,"title":92,"source":93,"logo":39,"time":69},260174,"Threads overtakes X in number of active users on smartphones","https://mezha.ua/en/news/threads-ahead-of-x-on-ios-and-android-307843/",{"id":95,"title":96,"source":97,"logo":18,"time":69},260196,"Threads Surpasses X in Daily Mobile User Count, New Data Reveals","https://www.filmogaz.com/106557",{"id":99,"title":84,"source":100,"logo":38,"time":69},260177,"https://sea.mashable.com/tech-industry/41710/threads-has-overtaken-x-in-daily-users-but-only-on-mobile",{"id":102,"title":103,"source":104,"logo":34,"time":69},260199,"Mobile Users Are Spending More Time on Threads Than X","https://www.macobserver.com/news/mobile-users-are-spending-more-time-on-threads-than-x/",{"id":106,"title":107,"source":108,"logo":32,"time":109},261443,"Meta's Threads Now Has More Daily Mobile Users Than Elon Musk's X","https://www.complex.com/life/a/backwoodsaltar/meta-threads-beats-x-daily-users","1天前",{"id":111,"title":112,"source":113,"logo":36,"time":69},260176,"Meta-owned Threads surpasses Musk's X in daily mobile users","https://www.geo.tv/latest/645977-meta-owned-threads-surpasses-musks-x-in-daily-mobile-users",{"id":115,"title":116,"source":117,"logo":43,"time":69},260198,"Threads Overtakes X In Daily Mobile Users","https://www.findarticles.com/threads-overtakes-x-in-daily-mobile-users-2/",{"id":119,"title":120,"source":121,"logo":37,"time":69},261444,"Meta’s Threads Exceed X in Number of Users","https://raillynews.com/2026/01/metas-threads-exceed-x-in-number-of-users/",{"id":123,"title":124,"source":125,"logo":42,"time":69},260179,"New Report Show Threads Has More Daily Active Users Than X on Mobile","https://www.ibtimes.co.uk/mobile-shakeup-threads-edges-out-x-daily-active-users-1771844",{"id":127,"title":128,"source":129,"logo":14,"time":69},260178,"Threads Hits 141 Million Daily Users To Claim The Mobile Throne From X","https://dataconomy.com/2026/01/19/threads-hits-141-million-daily-users-to-claim-the-mobile-throne-from-x/",{"id":131,"title":132,"source":133,"logo":11,"time":69},261442,"Threads Edges Out X in Daily Mobile Users","https://innovation-village.com/threads-edges-out-x-in-daily-mobile-users/",{"id":135,"title":136,"source":137,"logo":15,"time":69},261445,"Threads overtakes X in daily mobile users","https://www.newsbytesapp.com/news/science/threads-surpasses-x-in-daily-mobile-users/story",{"id":139,"title":140,"source":141,"logo":44,"time":69},261446,"Meta Tops X in Mobile Engagement with Threads App","https://finance.coin-turk.com/meta-tops-x-in-mobile-engagement-with-threads-app/",{"id":143,"title":144,"source":145,"logo":5,"time":69},260180,"Threads overtakes X in global mobile usage","https://kz.kursiv.media/en/2026-01-19/engk-tank-threads-overtakes-x-in-global-mobile-usage/",{"id":147,"title":148,"source":149,"logo":45,"time":69},260182,"Meta's Threads Surpasses X in Global Daily Mobile Users","https://www.technobezz.com/news/metas-threads-surpasses-x-in-global-daily-mobile-users-2026-01-19-4jf7",{"id":151,"title":152,"source":153,"logo":5,"time":69},260181,"Threads Beats X In Mobile Users, But Not In Web Usage","https://www.globaldatinginsights.com/featured/threads-beats-x-in-mobile-users-but-not-in-web-usage/",{"id":155,"title":156,"source":157,"logo":27,"time":69},260184,"New Data Shows that Meta’s Threads Has Overtaken Musk’s X in Daily Mobile Usage","https://www.tipranks.com/news/new-data-shows-that-metas-threads-has-overtaken-musks-x-in-daily-mobile-usage",{"id":159,"title":160,"source":161,"logo":41,"time":69},260183,"Threads is becoming more popular than X, but still in mobile app format","https://dev.ua/en/news/threads-stav-populiarnishym-za-x-1768806676",{"id":163,"title":164,"source":165,"logo":5,"time":69},260186,"Threads surpasses X in daily mobile users as habits continue to shift","https://www.absolutegeeks.com/article/tech-news/threads-surpasses-x-in-daily-mobile-users-as-habits-continue-to-shift/",{"id":167,"title":168,"source":169,"logo":20,"time":69},260185,"Threads surpasses X in mobile app popularity - report","https://unn.ua/en/news/threads-surpasses-x-in-mobile-app-popularity-report",{"id":171,"title":172,"source":173,"logo":25,"time":69},260188,"Threads Overtakes X in Daily Mobile Users as Meta Tightens Its Grip on Social Media","https://www.techloy.com/threads-overtakes-x-in-daily-mobile-users-as-meta-tightens-its-grip-on-social-media/",{"id":175,"title":176,"source":177,"logo":5,"time":69},260221,"Threads has more global daily users than X on mobile for the first time","https://www.engadget.com/social-media/threads-has-more-global-daily-users-than-x-on-mobile-for-the-first-time-144936831.html",{"id":179,"title":180,"source":181,"logo":21,"time":69},260187,"Threads by Meta Surpasses X in Daily Mobile Activity","https://mezha.net/eng/bukvy/threads-by-meta-surpasses-x-in-daily-mobile-activity/",{"id":183,"title":184,"source":185,"logo":29,"time":69},260220,"Threads overtakes X on mobile, but still lags far behind","https://www.theverge.com/news/864099/threads-overtakes-x-daily-mobile-ios-android-users",{"id":187,"title":188,"source":189,"logo":5,"time":69},260201,"Meta's Threads surpasses X on mobile usage","https://www.proactiveinvestors.com/companies/news/1085865/meta-s-threads-surpasses-x-on-mobile-usage-1085865.html",{"id":191,"title":192,"source":193,"logo":40,"time":69},260189,"Threads surpassed X in daily users for the first time","https://novyny.live/en/tehnologii/threads-surpassed-x-in-daily-users-for-the-first-time-306878.html",{"id":195,"title":196,"source":197,"logo":46,"time":69},260200,"Meta’s Threads overtakes X in daily mobile users, new data reveals","https://www.moneycontrol.com/technology/meta-s-threads-overtakes-x-in-daily-mobile-users-new-data-reveals-article-13779634.html",{"id":199,"title":200,"source":201,"logo":5,"time":69},260222,"Threads Is Now Clearly More Popular Than X (in Mobile App Form), Report Says","https://gizmodo.com/threads-is-now-clearly-more-popular-than-x-in-mobile-app-form-report-says-2000711592",{"id":203,"title":204,"source":205,"logo":35,"time":69},260203,"Threads Beats X in Daily Mobile Users as Meta’s Social Platform Gains Momentum","https://www.androidheadlines.com/2026/01/threads-beats-x-in-daily-mobile-users-as-metas-social-platform-gains-momentum.html",{"id":207,"title":208,"source":209,"logo":31,"time":69},260202,"Threads Usage Overtakes X on Mobile","https://www.macrumors.com/2026/01/19/threads-usage-overtakes-x-on-mobile/",{"id":211,"title":212,"source":213,"logo":24,"time":69},260205,"Threads Overtakes X in Daily Mobile Users","https://www.findarticles.com/threads-overtakes-x-in-daily-mobile-users/",{"id":215,"title":216,"source":217,"logo":26,"time":69},260204,"Threads surpasses X (formerly Twitter) in mobile app daily active users, but X still dominates in browser version","https://gigazine.net/gsc_news/en/20260119-threads-x-daily-mobile-users/",{"id":219,"title":220,"source":221,"logo":13,"time":69},260191,"Threads is reportedly getting more visitors on Android than Twitter/X is","https://9to5google.com/2026/01/19/threads-more-popular-than-x-on-android/",{"id":223,"title":224,"source":225,"logo":15,"time":69},260190,"X lags behind Threads in daily mobile users","https://www.newsbytesapp.com/news/science/threads-surpasses-elon-musk-s-x-in-daily-mobile-users/story",{"id":227,"title":228,"source":229,"logo":28,"time":69},260171,"Threads more popular than X on iPhone; Grok CSAM controversy intensifies","https://9to5mac.com/2026/01/19/threads-more-popular-than-x-on-iphone-grok-csam-controversy-intensifies/",{"id":231,"title":232,"source":233,"logo":23,"time":69},260193,"Threads Surpasses X Mobile, Yet Remains Significantly Behind Overall","https://www.filmogaz.com/106662",{"id":235,"title":236,"source":237,"logo":19,"time":69},260170,"Top Tech News Today | Threads Beats X, Sequoia Bets on AI, iOS 27 Buzz, Musk Lawsuit","https://www.analyticsinsight.net/videos/top-tech-news-today-threads-beats-x-sequoia-bets-on-ai-ios-27-buzz-musk-lawsuit",{"id":239,"title":240,"source":241,"logo":22,"time":69},260192,"Threads continues to lead X on mobile globally","https://www.thekeyword.co/news/threads-continues-to-lead-x-on-mobile-globally","#da4c24ff","#da4c244d",1769049099967]