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Bowl LX (February 9, 2026) represents a **critical seasonal commerce event** generating $500M+ in projected Bay Area economic activity with 90,000+ visitors and 133.5M+ halftime show viewers. For cross-border e-commerce sellers, this event signals three distinct product opportunity windows: **sports merchandise demand** (Patriots/Seahawks apparel, collectibles, memorabilia), **Latin music/Bad Bunny branded products** (first solo male Latin artist performing entirely in Spanish), and **generational consumer segmentation** revealing divergent purchasing behaviors across age demographics.\n\n**Sports merchandise opportunity**: The Super Bowl drives predictable demand spikes in team apparel, collectibles, and fan merchandise. Patriots merchandise targeting their record seventh championship attempt, Seahawks fan gear, and limited-edition Super Bowl LX branded products typically see 40-60% sales increases during the 4-week pre-event window. UK broadcast timing (23:30 GMT on Channel 5, Sky Sports, DAZN) expands international audience reach, particularly in European and Asian markets where American sports merchandise commands premium pricing. Sellers should prioritize inventory in apparel (jerseys, hoodies), collectibles (trading cards, autographed memorabilia), and novelty items (team flags, decorative merchandise) across Amazon, eBay, and Shopify storefronts.\n\n**Latin music/cultural merchandise boom**: Bad Bunny's selection as halftime performer—becoming the first solo male Latin artist performing entirely in Spanish—signals **major demographic shift** in mainstream entertainment consumption. News 3 emphasizes generational divides, with audiences under 35 viewing this as unremarkable while older demographics perceive cultural displacement. This creates distinct seller opportunities: younger demographics (under 35) drive demand for Bad Bunny merchandise (apparel, posters, collectibles), Latin music-themed products, and culturally-aligned merchandise. Spanish-language product descriptions and Latin-focused marketing on Amazon and TikTok Shop can capture this segment. Simultaneously, the cultural controversy highlighted in News 3 creates niche opportunities for \"All-American\" alternative merchandise, patriotic sports gear, and traditional American entertainment products targeting older demographics (50+).\n\n**Consumer behavior insights**: The event reveals **critical demographic segmentation** for sellers. Younger consumers (under 35) engage with global, multicultural entertainment and merchandise; older consumers (50+) show preference for traditional American sports and entertainment products. TV commercial slots commanding $8-10M for 30-second spots indicate massive advertising investment, suggesting sellers should allocate PPC budgets during the 2-week pre-event window (late January-early February 2026) for maximum visibility. The 133.5M halftime show viewership (comparable to game viewership) indicates entertainment merchandise may outperform traditional sports gear during this event cycle.",[53,56,59,62,65,68,71,74],{"title":54,"answer":55,"author":5,"avatar":5,"time":5},"What compliance and licensing considerations apply to Super Bowl merchandise sales?","Super Bowl merchandise involves strict **NFL and team licensing requirements**. Sellers must: (1) Verify product authenticity and licensing—counterfeit sports merchandise faces Amazon suspension and legal liability; (2) Use only authorized supplier relationships with documented licensing agreements; (3) Avoid unauthorized use of team logos, player names, or Super Bowl branding without proper licensing; (4) For Bad Bunny merchandise, secure proper music/entertainment licensing through authorized distributors. Non-compliance risks include account suspension, legal action, and product removal. Sellers should source exclusively from licensed distributors (e.g., Fanatics, official NFL partners) and maintain documentation of licensing agreements. Cross-border sellers must verify licensing compliance in target markets (UK, EU, Latin America) as trademark and licensing requirements vary by jurisdiction.",{"title":57,"answer":58,"author":5,"avatar":5,"time":5},"What inventory planning timeline should sellers follow for Super Bowl 2026?","Optimal inventory planning follows this timeline: (1) **August-September 2025**: Source products, negotiate supplier pricing, plan SKU mix; (2) **October 2025**: Finalize inventory quantities, prepare product listings, arrange FBA shipments; (3) **November 2025**: Complete FBA shipments to Amazon warehouses, launch early PPC campaigns; (4) **December 2025**: Optimize listings based on early search data, increase PPC budgets; (5) **January 2026**: Peak inventory levels, maximum PPC spending; (6) **February 1-9, 2026**: Final promotional push, clearance pricing for slow-moving SKUs. Industry benchmarks suggest 60-70% of annual Super Bowl merchandise sales occur in the 6-week window from mid-December 2025 through February 9. Sellers should plan for 2-3x normal inventory levels in core categories.",{"title":60,"answer":61,"author":5,"avatar":5,"time":5},"How should sellers handle inventory for both sports and entertainment merchandise simultaneously?","The dual-category opportunity (sports + entertainment) requires segmented inventory strategy: (1) **Sports merchandise** (60% of inventory): Traditional Patriots/Seahawks apparel, collectibles, novelty items; target via Amazon Sports category, eBay Sports Memorabilia; (2) **Entertainment merchandise** (40% of inventory): Bad Bunny products, Latin music apparel, culturally-themed items; target via Amazon Music & Entertainment, TikTok Shop, specialty music merchandise platforms. Use separate ASINs and listings for each category to optimize search visibility. Inventory allocation should reflect demand forecasts: allocate 70% to sports merchandise (proven category), 30% to entertainment merchandise (emerging opportunity). Monitor sell-through rates weekly during December 2025-February 2026; reallocate inventory between categories if one segment underperforms. Consider 3PL providers for split inventory management across multiple fulfillment centers.",{"title":63,"answer":64,"author":5,"avatar":5,"time":5},"What product categories should sellers prioritize for Super Bowl 2026 merchandise sales?","Sellers should focus on three primary categories: (1) **Team apparel and collectibles** (Patriots/Seahawks jerseys, hoodies, hats, trading cards, autographed memorabilia) targeting traditional sports fans; (2) **Entertainment merchandise** (Bad Bunny apparel, posters, collectibles, Latin music-themed products) targeting younger demographics under 35; (3) **Novelty and decorative items** (team flags, Super Bowl LX branded merchandise, party supplies). Industry data shows sports merchandise typically sees 40-60% sales increases during the 4-week pre-event window. Inventory should be uploaded to Amazon FBA by mid-December 2025 to capture January-February demand peaks.",{"title":66,"answer":67,"author":5,"avatar":5,"time":5},"When should sellers launch PPC campaigns for Super Bowl merchandise?","Optimal PPC timing follows the event calendar: (1) **Early awareness phase** (October-November 2025): Launch broad-match campaigns targeting 'Super Bowl merchandise,' 'Patriots gear,' 'Bad Bunny merchandise' with 5-8% ACoS targets; (2) **Peak demand phase** (December 2025-January 2026): Shift to exact-match and phrase-match campaigns with 3-5% ACoS targets as purchase intent increases; (3) **Final push** (late January-early February 2026): Increase daily budgets 30-50% during the final 2 weeks before February 9 event. TV commercial slots commanding $8-10M indicate massive advertising investment, suggesting Amazon PPC competition will intensify. Budget allocation: allocate 40% to sports merchandise, 35% to entertainment/Bad Bunny products, 25% to novelty items.",{"title":69,"answer":70,"author":5,"avatar":5,"time":5},"How do generational consumer differences affect merchandise strategy for this event?","News 3 reveals critical demographic segmentation: audiences under 35 view Bad Bunny's selection as unremarkable and embrace multicultural entertainment; audiences 50+ perceive cultural displacement and prefer traditional American sports content. This creates distinct seller strategies: (1) **Under 35 segment**: Target with Latin music merchandise, Bad Bunny products, culturally-diverse sports apparel via TikTok, Instagram, and YouTube; (2) **50+ segment**: Target with traditional Patriots/Seahawks merchandise, patriotic sports gear, classic NFL collectibles via Facebook, email marketing, and Amazon. Listing optimization should reflect these segments—use inclusive, multicultural language for younger audiences; emphasize heritage, tradition, and American sports legacy for older demographics. Conversion rates typically show 15-25% higher performance when messaging aligns with generational values.",{"title":72,"answer":73,"author":5,"avatar":5,"time":5},"How does Bad Bunny's halftime performance create e-commerce opportunities for sellers?","Bad Bunny's selection as the first solo male Latin artist performing entirely in Spanish at the Super Bowl signals **major demographic shift** in mainstream entertainment. The 133.5M halftime show viewership (comparable to game viewership) creates merchandise demand across multiple segments: younger consumers (under 35) drive demand for Bad Bunny branded products, Latin music merchandise, and culturally-aligned apparel; older demographics (50+) create niche opportunities for alternative 'All-American' merchandise. Sellers should create Spanish-language product listings and leverage TikTok Shop, Instagram, and Amazon for targeted marketing to Hispanic and Latin music fan communities. The cultural controversy noted in News 3 also creates demand for patriotic and traditional American sports merchandise targeting older demographics.",{"title":75,"answer":76,"author":5,"avatar":5,"time":5},"What geographic markets should sellers target for Super Bowl 2026 merchandise?","The event's UK broadcast timing (23:30 GMT on Channel 5, Sky Sports, DAZN) expands international reach beyond the US. Sellers should prioritize: (1) **US domestic market** (primary demand, 90,000+ visitors to Bay Area); (2) **UK and European markets** (strong sports merchandise demand, premium pricing tolerance); (3) **Latin American markets** (driven by Bad Bunny's cultural significance and Spanish-language performance). Cross-border sellers should prepare inventory for UK/EU fulfillment via Amazon EU FBA or 3PL providers by November 2025. Currency considerations: GBP and EUR pricing typically command 15-25% premiums over USD equivalents for sports merchandise.",[78,83,87,92,96,101,106,111,115,120,124,128,132,137,141,146,151,155,159,163,168,172,177,181,185,189,194,198,202,206,211,216,220,224,228,232,237,241,245,249,253,257,261,265,270,274,278,282,286,290,294,298,302,305,309],{"id":79,"title":80,"source":81,"logo":49,"time":82},377652,"Bad Bunny slated to perform biggest hits for Super Bowl LX halftime show","https://www.al.com/tv/2026/02/bad-bunny-slated-to-perform-biggest-hits-for-super-bowl-lx-halftime-show.html","9H AGO",{"id":84,"title":85,"source":86,"logo":31,"time":82},378147,"What you should know about Bad Bunny's Super Bowl halftime show","https://www.npr.org/2026/02/08/nx-s1-5698518/bad-bunny-will-headline-the-super-bowl-heres-how-he-got-there",{"id":88,"title":89,"source":90,"logo":50,"time":91},377653,"Who Will Bad Bunny Stand Up for at Halftime?","https://www.bloomberg.com/opinion/articles/2026-02-08/super-bowl-2026-bad-bunny-s-halftime-show-needs-to-focus-on-puerto-rico","11H AGO",{"id":93,"title":94,"source":95,"logo":5,"time":82},378148,"Bad Bunny Super Bowl halftime show: What to know about the performance, start time","https://www.oklahoman.com/story/entertainment/music/2026/02/08/how-to-watch-super-bowl-halftime-who-is-bad-bunny-songs-performed/88549684007/",{"id":97,"title":98,"source":99,"logo":5,"time":100},377654,"Opinion | Bad Bunny is a free-market success story","https://www.washingtonpost.com/opinions/2026/02/07/bad-bunny-super-bowl-success/","1D AGO",{"id":102,"title":103,"source":104,"logo":25,"time":105},378149,"Newsom Declares Super Bowl Sunday to Be ‘Bad Bunny Day’ in California, Trolls Kid Rock for Being ‘Banned’ in State","https://variety.com/2026/music/news/newsom-bad-bunny-day-california-super-bowl-kid-rock-banned-1236656103/","10H AGO",{"id":107,"title":108,"source":109,"logo":5,"time":110},376849,"Who will perform with Bad Bunny at Super Bowl 60? Predictions on guests","https://www.usatoday.com/story/entertainment/music/2026/02/08/super-bowl-halftime-show-performers-bad-bunny-surprise-guests/88555281007/","13H AGO",{"id":112,"title":113,"source":114,"logo":13,"time":110},376848,"Bad Bunny to meet political moment as Maga fumes over Super Bowl show","https://www.theguardian.com/us-news/2026/feb/08/bad-bunny-super-bowl-trump-maga",{"id":116,"title":117,"source":118,"logo":41,"time":119},376847,"Why Bad Bunny won’t be paid to perform in front of millions at the Super Bowl","https://www.the-independent.com/arts-entertainment/music/news/bad-bunny-2026-super-bowl-halftime-show-paid-net-worth-b2916135.html","12H AGO",{"id":121,"title":122,"source":123,"logo":21,"time":119},377614,"Ex-NFL star wants Bad Bunny to 'unite people with music' during Super Bowl halftime show","https://www.foxnews.com/sports/ex-nfl-star-wants-bad-bunny-unite-people-music-during-super-bowl-halftime-show",{"id":125,"title":126,"source":127,"logo":48,"time":91},378150,"The joyful resistance of the Benito Bowl","https://laist.com/news/los-angeles-activities/the-joyful-resistance-of-the-benito-bowl",{"id":129,"title":130,"source":131,"logo":16,"time":100},376252,"Bad Bunny meets Super Bowl LX: Musical guide to NFL postseason","https://www.espn.com/nfl/story/_/id/47832571/super-bowl-lx-bad-bunny-songs-nfl-playoffs-guide",{"id":133,"title":134,"source":135,"logo":5,"time":136},376251,"Super Bowl 2026 preview: Patriots aim to make history, UK kick-off time, TV channel & half-time show performer","https://www.bbc.com/sport/american-football/articles/c99ke5ex57lo","18H AGO",{"id":138,"title":139,"source":140,"logo":5,"time":82},377649,"Bad Bunny created a cultural phenomenon. Can he spark a political one?","https://www.politico.com/news/2026/02/08/bad-bunny-super-bowl-immigration-00770475",{"id":142,"title":143,"source":144,"logo":5,"time":145},378136,"Super Bowl 2026 performers from Bad Bunny to Green Day, Charlie Puth","https://www.pnj.com/story/news/2026/02/08/when-does-super-bowl-halftime-show-bad-bunny-green-day-tpusa-alternative-show/88578311007/","4H AGO",{"id":147,"title":148,"source":149,"logo":37,"time":150},378137,"Charlie Sheen sounded off on Bad Bunny performing at Super Bowl 60 months before controversy","https://www.yahoo.com/entertainment/music/articles/charlie-sheen-sounded-off-bad-193000168.html","5H AGO",{"id":152,"title":153,"source":154,"logo":43,"time":150},378138,"Bad Bunny to headline the 2026 Super Bowl halftime show - live updates","https://www.the-independent.com/arts-entertainment/music/news/super-bowl-2026-bad-bunny-live-nfl-trump-b2916003.html",{"id":156,"title":157,"source":158,"logo":26,"time":150},378139,"Who is performing at the Super Bowl 2026?","https://www.masslive.com/tv/2026/02/who-is-performing-at-the-super-bowl-2026.html",{"id":160,"title":161,"source":162,"logo":46,"time":119},377602,"Bad Bunny gives Super Bowl viewers two choices: crash out or tap in","https://www.theguardian.com/music/2026/feb/08/bad-bunny-super-bowl-spanish-lyrics",{"id":164,"title":165,"source":166,"logo":32,"time":167},377647,"Bad Bunny walks back comment that fans should learn Spanish ahead of Super Bowl halftime performance","https://nypost.com/2026/02/08/sports/bad-bunny-walks-back-learn-spanish-comment-before-super-bowl-halftime-show/","19H AGO",{"id":169,"title":170,"source":171,"logo":5,"time":82},377648,"How much will Bad Bunny be paid for Super Bowl 60 halftime show?","https://www.usatoday.com/story/sports/nfl/super-bowl/2026/02/08/how-much-bad-bunny-paid-super-bowl-60-halftime-show/88578084007/",{"id":173,"title":174,"source":175,"logo":23,"time":176},378141,"Bad Bunny’s Sign Language Interpreter Will Make Super Bowl History, Too","https://www.nytimes.com/2026/02/08/arts/music/super-bowl-halftime-sign-language.html","6H AGO",{"id":178,"title":179,"source":180,"logo":35,"time":82},377650,"How to Watch Bad Bunny’s Super Bowl Halftime Show Tonight","https://www.elle.com/culture/music/a70269392/bad-bunny-haltime-show-super-bowl-lx-how-to-watch/",{"id":182,"title":183,"source":184,"logo":14,"time":167},378145,"Bad Bunny’s Super Bowl: The protest dance of Latinos in the US","https://english.elpais.com/culture/2026-02-08/bad-bunnys-super-bowl-the-protest-dance-of-latinos-in-the-us.html",{"id":186,"title":187,"source":188,"logo":39,"time":82},377651,"Video Excitement builds for Bad Bunny's historic half-time performance","https://abcnews.go.com/GMA/Culture/video/excitement-builds-bad-bunnys-historic-half-time-performance-129963089",{"id":190,"title":191,"source":192,"logo":33,"time":193},376229,"Commentary: Bad Bunny is American; Coldplay is not. The right is selectively freaking out over the Super Bowl","https://www.yahoo.com/entertainment/music/articles/commentary-bad-bunny-american-coldplay-191958218.html","2D AGO",{"id":195,"title":196,"source":197,"logo":5,"time":193},376228,"What Super Bowl? In Miami, it’s all about the Bad Bunny parties","https://www.miamiherald.com/news/local/community/miami-dade/article314602878.html",{"id":199,"title":200,"source":201,"logo":11,"time":100},376227,"How much will Bad Bunny be paid for Super Bowl halftime performance?","https://www.the-independent.com/bulletin/sport/bad-bunny-super-bowl-halftime-pay-b2915838.html",{"id":203,"title":204,"source":205,"logo":18,"time":100},376226,"For Philadelphia’s Latino communities, Bad Bunny’s Super Bowl moment is personal — and political","https://whyy.org/articles/philadelphia-latino-benito-bowl-super-bowl-bad-bunny/",{"id":207,"title":208,"source":209,"logo":20,"time":210},376225,"Beyoncé, Kendrick Lamar and All the Stars Who’ve Rocked the Super Bowl Halftime Stage Since 2000","https://www.eonline.com/news/1428132/super-bowl-every-halftime-show-since-2000-bad-bunnys-performance","23H AGO",{"id":212,"title":213,"source":214,"logo":24,"time":215},376224,"Gov. Gavin Newsom declares Super Bowl Sunday 'Bad Bunny Day' in California in post trolling Pres. Donald Trump","https://abc7.com/post/gov-gavin-newsom-declares-super-bowl-sunday-bad-bunny-day-california-post-trolling-pres-donald-trump/18564562/","17H AGO",{"id":217,"title":218,"source":219,"logo":15,"time":215},376223,"The Spanish Super Bowl: Bad Bunny, language and identity crisis set for collision","https://www.yahoo.com/entertainment/music/articles/spanish-super-bowl-bad-bunny-071448841.html",{"id":221,"title":222,"source":223,"logo":19,"time":100},376861,"Bad Bunny's Super Bowl halftime show, like it or not, will be a historic moment in music history","https://www.houstonchronicle.com/entertainment/music/article/bad-bunny-super-bowl-lx-halftime-show-historic-21338283.php",{"id":225,"title":226,"source":227,"logo":27,"time":100},376222,"Newsom declares Super Bowl Sunday ‘Bad Bunny Day' ahead of halftime show","https://www.nbclosangeles.com/news/local/newsom-declares-super-bowl-sunday-bad-bunny-day-ahead-of-halftime-show/3843182/",{"id":229,"title":230,"source":231,"logo":40,"time":100},376860,"Bad Bunny song about Trump resurfaces: Will he sing it at Super Bowl 60 halftime show?","https://www.nj.com/sports/2026/02/bad-bunny-song-about-trump-resurfaces-will-he-sing-it-at-super-bowl-60-halftime-show.html",{"id":233,"title":234,"source":235,"logo":42,"time":236},376908,"Charlie Sheen and Bill Maher Say Bad Bunny Doesn't Belong at the Super Bowl — Then Admit They've Never Heard His Music","https://www.yahoo.com/entertainment/music/articles/charlie-sheen-bill-maher-bad-100028704.html","14H AGO",{"id":238,"title":239,"source":240,"logo":10,"time":110},376907,"What Time Is Bad Bunny’s Super Bowl Halftime Show? How to Watch","https://www.today.com/popculture/what-time-super-bowl-halftime-show-bad-bunny-rcna257467",{"id":242,"title":243,"source":244,"logo":5,"time":110},378132,"Who is performing in the Super Bowl halftime show? What to know","https://www.dispatch.com/story/entertainment/2026/02/08/bad-bunny-to-make-history-at-super-bowl-lx-halftime-show/88546319007/",{"id":246,"title":247,"source":248,"logo":44,"time":110},378133,"Trump Rages at Bad Bunny—and Accidentally Exposes a Big MAGA Weakness","https://newrepublic.com/article/206292/trump-bad-bunny-super-bowl-maga-weakness",{"id":250,"title":251,"source":252,"logo":5,"time":236},378134,"Everything you need to know to understand Bad Bunny’s songs and lyrics","https://www.ctvnews.ca/entertainment/article/everything-you-need-to-know-to-understand-bad-bunnys-songs-and-lyrics/",{"id":254,"title":255,"source":256,"logo":38,"time":145},378135,"Exploring Bad Bunny's global impact ahead of SB LX","https://www.nbcsports.com/watch/nfl/snf/exploring-bad-bunnys-global-impact-ahead-of-super-bowl-lx-halftime-show",{"id":258,"title":259,"source":260,"logo":5,"time":167},376856,"Who is performing at the 2026 Super Bowl? See the full slate","https://www.cincinnati.com/story/sports/nfl/2026/02/08/who-is-performing-at-super-bowl-60-bad-bunny-and-more-stars-to-know/88506983007/",{"id":262,"title":263,"source":264,"logo":17,"time":215},376855,"Speaking Spanish at the Super Bowl: Could Bad Bunny heal the USA?","https://www.euronews.com/culture/2026/02/08/the-spanish-super-bowl-bad-bunny-language-and-identity-crisis-set-for-collision",{"id":266,"title":267,"source":268,"logo":36,"time":269},376854,"How Bad Bunny Is Getting Ready for His Historic Super Bowl Halftime Show","https://www.eonline.com/news/1428285/how-bad-bunny-is-preparing-for-2026-super-bowl-halftime-show","16H AGO",{"id":271,"title":272,"source":273,"logo":12,"time":236},376853,"Will Bad Bunny be paid for his Super Bowl halftime performance?","https://www.cbsnews.com/news/super-bowl-2026-halftime-show-bad-bunny-do-performers-get-paid/",{"id":275,"title":276,"source":277,"logo":47,"time":236},376852,"Bad Bunny Fans Are Ready for ‘Benito Bowl’","https://www.nytimes.com/2026/02/08/style/bad-bunny-fans-are-ready-for-benito-bowl.html",{"id":279,"title":280,"source":281,"logo":30,"time":236},376851,"Super Bowl 2026: Bad Bunny to take the stage in halftime show","https://abcnews.go.com/GMA/Culture/super-bowl-2026-bad-bunny-halftime-show/story?id=129787954",{"id":283,"title":284,"source":285,"logo":28,"time":110},376850,"Bad Bunny gets the juices flowing, one way or another: Ted Diadiun","https://www.cleveland.com/opinion/2026/02/bad-bunny-gets-the-juices-flowing-one-way-or-another-ted-diadiun.html",{"id":287,"title":288,"source":289,"logo":22,"time":100},376859,"Bad Bunny’s Backlash Against Trump | The Coffee Klatch for Saturday, February 7, 2026","https://robertreich.substack.com/p/bad-bunnys-backlash-against-trump",{"id":291,"title":292,"source":293,"logo":5,"time":100},376858,"Professor: How Bad Bunny Became Famous By Gentrifying Black Music","https://www.theroot.com/professor-how-bad-bunny-became-famous-by-gentrifying-b-2000088691",{"id":295,"title":296,"source":297,"logo":34,"time":100},376857,"Bad Bunny takes the stage at the Super Bowl. He faces a polarized America.","https://www.csmonitor.com/World/Americas/2026/0207/bad-bunny-trump-super-bowl-kid-rock",{"id":299,"title":300,"source":301,"logo":45,"time":150},378240,"The Cultural Reckoning No One Saw Coming: How Bad Bunny Will Make America Choose Sides Tonight","https://www.yahoo.com/entertainment/music/articles/cultural-reckoning-no-one-saw-193045348.html",{"id":303,"title":280,"source":304,"logo":29,"time":236},378287,"https://www.goodmorningamerica.com/culture/story/super-bowl-2026-bad-bunny-halftime-show-129787954",{"id":306,"title":307,"source":308,"logo":5,"time":176},378288,"What time does the Super Bowl end? Here's when the game should finish","https://www.democratandchronicle.com/story/sports/football/nfl/2026/02/08/what-time-does-the-super-bowl-end/88489861007/",{"id":310,"title":311,"source":312,"logo":5,"time":313},378289,"What time will Bad Bunny perform the Super Bowl 60 halftime show?","https://www.usatoday.com/story/sports/nfl/super-bowl/2026/02/08/bad-bunny-halftime-show-what-time-when/88578327007/","8H AGO","#096ba8ff","#096ba84d",1770615061812]